You deserve proper underwear

Start your day with a pair of comfortable quality underwear and you start your day with a smile.

Mähöne underwear keeps your confidence securely in place while you endure the test of time.

And best underwear - like good wine - only get better as they age.

A bunch or pile of underwear?

We have now switched to package pricing for original men's underwear and women's undergarments.
The more you buy, the cheaper the per-item price of the underwear becomes.For example, the unit price for 5 Original men's underwear is 19.9 euros and for five women's panties, it is 15.90 euros. At the same time, we have also made 3- and 5-packs for IIVO x MÄHÖNE boxers and will introduce more multipacks in the future as well.
You can add the products you want to the shopping cart and it will automatically calculate the prices for the desired amount of underwear.

Every day starts with underwear

Start your day with a pair of comfortable quality underwear and you start your day with a smile. Mähöne underwear keeps your confidence securely in place in everyday strolling and in the midst of action. And best underwear - like good wine - only get better as they age.

Mähöne Brothers

Underwear for every day of your life

Mähöne is a Finnish underwear company, that was founded by three childhood friends from Helsinki. It all started with a foggy idea, which after years of mistakes and attempts has developed into a professional skill and passion for making underwear suitable for all situations in life.

Our philosophy in manufacturing boxers is primarily based on quality. Our goal is to make the best underwear in the world and we have been moving towards this goal since 2010.